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A T.G.I. Friday’s pic taken on Instagram, via http://instagram.com/p/SAWK2XlUJp/.

Guest blog by Laura Bowers
Social Media Coordinator at The Briad Group

Scrolling through the edited, high-contrast photos that define Instagram can be a great way to keep up with friends and family, but there’s also a lot of brand potential with the photo sharing app. If you’re new to Instagram, the photography-focused social network site allows you to shoot a smartphone pic and then apply one of more than a dozen filters to the photo to give it a unique look. Instagram is a useful tool to connect with your fans on an intimate level, as well as represent your brand in a less constructed, behind-the-scenes manner. It’s a fun way for your brand activists to interact with your brand, as well as approach new fans who may have missed your traditional marketing tactics. Brands should always consider incorporating new social media platforms into their marketing plans, and hosting a contest on Instagram is a great idea for 2013 planning. Here are a few strategies to help plan your photo contest. (more…)

Here’s CX user Cecil Helton’s pic. He says, “Blast from the past — 1986 and mom and dad with my very first car.”

Get ready to give Pops some props, since Father’s Day is right around the corner, on Sunday, June 17. In honor of the father figures who have helped make us into the people we are today, CX is hosting a fun photo contest that will reward one lucky user with free cloud storage just for entering. It’s super-simple to show off your love for your dad, and you might score 1GB of free online storage in the process. (more…)

Here at CX, every day is Earth Day. Instead of printing out multiple copies of documents you want to share with people, the CX cloud allows you to upload whatever you want and share online, without having to waste paper or energy from printing. To give you an idea of just how impactful CX cloud hosting is on the environment, think about this: the average pine tree yields around 80,500 sheets of paper. A free 10GB CX account can store up to 57,000 pages — meaning you and a friend will save a pine tree if you both have 10GB accounts! (more…)